Seoul Fashion Week is a renowned event that is famous for its exceptional street style. There is more to this fashion extravaganza than meets the eye. The event, which commenced on March 16 at the Dongdaemun Design Plaza in Jung-gu, Seoul. It has returned after a three-year hiatus due to the pandemic. This year, the five-day event showcased the latest fall-winter collections for 2023, featuring some of the most innovative Asian. The designers and their runway shows, indicating Seoul’s growing stature as a fashion capital. 

The highlight of Seoul Fashion Week was the trade show, where 120 brands exhibited their latest collections to 500 local. Also the overseas buyers from countries such as China, Hong Kong, Taiwan, Thailand, Dubai, and beyond. The event proved that Seoul is a burgeoning fashion hub, and K-fashion is on the rise, with much of it being genderless. 

Designer Monica Koh founded the brand Maison Nica, taking inspiration from a fictional planet called Gaia set in the year 2123. Her newest line showcased at Seoul Fashion Week featured futuristic and glamorous party pieces. Which gave a science-fiction touch to her designs. 

MMAM is a Seoul-based women’s wear brand that aims to give traditional pieces a unique. Which twist by adding unexpected elements like blazer lapels or collars on the backs of pieces or asymmetrical cuts. 

Greedilous, founded by Park Youn-hee, is one of the most talked-about fashion brands. The brand coming out of Seoul, known for its bold colors and graphic prints, has won the love of celebrities such as Beyonce, Paris Hilton, and Anne Hathaway.

Seokwoon Yoon, inspired by historical cuts and modern art, used creative draping and unconventional cuts. This also to create his new collection that fuses the influences of Berlin and New York. 

Anony Mouth, a unisex brand with a logo of a balaclava, aims to bring an anonymous touch to their looks while making a statement. This season, they drew inspiration from streetwear and workwear to offer an upscale touch on sporty looks. The brand’s goal is to make people focus on the garments rather than the brand name, showing that even a no-name brand item can shake things up.

In conclusion, Seoul Fashion Week is a must-attend event for fashion enthusiasts worldwide. The event is not only known for its exceptional street style, but it is also a platform for some of the most innovative Asian designers. This year’s event highlighted Seoul’s growing stature as a fashion capital. The event’s success indicates that Seoul Fashion Week will continue to set the bar high for future fashion events worldwide.